Do you want to put your business in front of hundreds of daily viewers interested in book and art related content? Westveil Publishing is accepting banner ads for content relevant, non-competing advertisers! We will run ads for:
- Authors (General * book-specific)
- Literary agents & marketing services
- Publishers
- Booksellers
- Bookish apps, sites & resources
- Editors*
- Illustrators and graphic designers*
- Book formatting services & cover designers*
- Book tour organizers
*We will advertise for professionals who offer services packages we don’t and illustrators working in vastly different styles, but not direct competitors.
Campaign Types
Top Banner (header section, exclusive) 728×90 pixel ads can be booked for weekly or monthly campaigns and will be the only ad in this location for the duration of the campaign. Note that this section is not visible on small mobile views (phone held upright in portrait) but is visible on medium mobile views (phone held sideways in landscape, all tablets) and in desktop view.
Sidebar Banner (carousel) 250×250 pixel ads can be booked for weekly or monthly campaigns and will be 1 of up to 5 ads in this spot. 1 banner will be pulled from the pool of up to 5 active campaigns every time a page/post is loaded, which equates to a minimum average display rate of 20%. Yes, you can buy multiple slots to increase your display rate. Note that this is visible in both mobile and desktop views, but may move to the bottom (between content and footer) on small mobile views.
Meet the Advertisers is a monthly post & newsletter email campaign option that can be booked separately or in addition to any banner ad campaign. This includes a blog post and a segment in our email newsletter (Both within the first 7 days of the month.) The blog post will, like all our posts, be auto-pushed to Twitter and Facebook and manually promoted on posting day as well as any other day during the month that does not have at least 3 new posts to promote. The blog post will be pinned to the featured posts carousel until the next meet the advertisers post goes live.
If you book the “Meet the Advertisers” campaign during the same calendar month as any banner campaign, you are entitled to the discounted “add-on” rate.
Week & Month Definitions
A week is defined as a 7-day period beginning on Monday and ending on Sunday. A month is defined as no less than 28 days (4 weeks.) Monthly campaigns will start on the nearest Monday to the beginning of the month (stretching no more than 4 days into the previous calendar month) and will not start later than the 6th day of the calendar month. Monthly campaigns will also end on a Sunday and may stretch a few days into the following calendar month in order to complete partial weeks and/or to ensure the minimum campaign duration of 4 weeks. Whenever possible, we will book monthly campaigns to run the extent of the calendar month, which gives you a bonus 5th week.
The top banner is (unfortunately) a manual update only situation and will be updated on Mondays by 3pm Newfoundland local time at the latest. The sidebar banner ads are pulled from a database table by dates and will be active from 00:00 start date to 23:59 end date based on server time (Eastern timezone.)
Prices, Changes & Refunds
Prices are subject to change at any time! If you let your quote expire and our rates increase in that time, you will no longer be entitled to the old rates. Quotes expire if unpaid after 30 days.
Campaign | Rate in $ CAD |
---|---|
Top Banner, Weekly | $5 |
Top Banner, Monthly | $20 |
Sidebar, Weekly | $3 per slot* |
Sidebar, Monthly | $12 per slot* |
*Additional slot discount | $1 off per slots 2-5 |
Meet the Advertisers, Stand-Alone | $3 |
Meet the Advertisers, Add-on | $2 |
You are welcome to request a change of banner images and URL links at any time before or during your campaign. To ensure old assets are never displayed, request such changes at least 48 hours before your campaign starts. Changes requested after a campaign starts will be made as soon as possible but may not be possible on weekends.
You may request a change of dates for your campaign provided that the new dates are available and the request is received no less than 48 hours before the sooner start date, new or old.
You can choose to upgrade any weekly banner campaign to a monthly banner campaign for a fee equal to the difference in current weekly and monthly rates. This can be:
– A monthly campaign (minimum 4 weeks) at your current start date if available and requested 48+ hours before your campaign begins, or
– A monthly campaign (minimum 4 weeks) at a rescheduled start date if requested 48+ hours before the sooner start date, new or old, or
– 3 additional weekly campaigns, scheduled as available
You can obtain a full refund for cancelling any campaign no less than 48 hours before the campaign start date. You can obtain a 50% refund for cancelling a weekly banner campaign within 48 hours of the start date. You can obtain a partial refund for cancelling 1-3 remaining full weeks of a monthly banner campaign. Remaining weeks are defined as full Monday to Sunday weeks of your campaign up to and including the 4th week and must be requested by Friday evening prior to the first cancelled week. 5th weeks during monthly campaigns are bonus time and are not included in refunds. Partial refunds are calculated as 25% of your originally quoted rate per refundable week.
No refund is owed within 48 hours of a “Meet the Advertisers” campaign start date or after a weekly banner campaign has started. Banner/image/link removal requests for banner ads and “Meet the Advertisers” blog posts will always be honoured as soon as possible, but do not necessarily entitle you to a refund. For obvious reasons, we cannot remove images or links from emails that have already been sent out.
Booking & Date Availability
To book a campaign, email jenna@westveilpublishing.com. (Note that I manage all my emails through Gmail and may accidentally reply from my gmail address. The sender name will still be Jenna Rideout.)
Note that your campaign is not booked and locked in until you have paid and sent all necessary assets and information. As a courtesy, I will not book a conflicting campaign within 48 hours of sending you a quote. Payment will be accepted through PayPal or my Ko-Fi donation button. Please do not attempt to pay before receiving your quote.
Top Banner (728×90, exclusive) Booked Dates
- none yet (book now!)
Sidebar Banner (250×250, 5 slots) Booked Dates
Currently booking!
Week | Slots Booked |
---|---|
June 14 – 20, 2021 | 0/5 (Book now!) |
June 21 – 27, 2021 | 0/5 (Book now!) |
June 28 – July 4 | 0/5 (Book now!) |
“Meet the Advertisers” Booking
No limit! Currently booking: not booking